NFC and QR are two ways to open the same review or feedback destination. The practical difference is how the customer starts, what hardware you maintain, and how much control you need over where the link points.
How NFC works at the counter
An NFC stand or card contains a chip encoded with a URL. A compatible phone taps the stand and the browser opens the destination. NFC is fast, but it depends on the customer's device, the phone's NFC setting, and a clearly placed stand. It is not a guarantee that a customer will leave a review.
How QR works at the counter
A QR code is printed and scanned with the phone camera or a scanner app. It works across a wider range of devices and needs no NFC setting. The trade-off is an extra step: the customer must open the camera, frame the code, and tap the result. A high-contrast code in a well-lit position is easier to use.
Choose for the customer journey, not the technology
- Mixed device base: use QR as the universal fallback and NFC as the fast path where it works.
- High-traffic counter: test both placements with staff; measure completion without pressuring customers.
- Accessibility: keep printed instructions short and make the code large enough to scan.
- Privacy: a public review link and an optional private feedback path are separate choices; availability depends on workspace configuration and provider policy.
What to verify before ordering hardware
Confirm the destination URL, the workspace and location it belongs to, how cards are replaced when a link changes, and who can update the destination. Hardware pricing, delivery, warranty and replacement terms require a written quote from the team; they are not implied by this guide.
Both formats can coexist. The right choice is the one your customers can use without friction, with clear configuration and no promise of a particular rating outcome.